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Urinary Tract Infection Test

Blue Cross One Step Urine UTI Test

Blue Cross One Step Urine Home Screening UTI Test is a fast and easy to use home screening test kit…

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Blue Care GCM1000

Blood Glucose Monitoring System

Glucoscreen GCM1000 Blood Glucose Monitoring System is a revolutionary blood sugar testing system that is portable and convenient with a…

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Blue Cross Pregnancy Test

Blue Cross Pregnancy Test Deluxe Plate

Blue Cross One Step Urine Home Screening Pregnancy Test detects the presence of hCG or human Chorionic Gonadotropin as low…

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Blue Cross Ovulation Test

Blue Cross One Step Urine Home Screening Ovulation Test

The Blue Cross One Step Urine Home Screening Ovulation Test is a rapid chromatographic immunoassay for the qualitative detection of…

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events iconPhilippine Blue Cross Biotech Corporation participated in various activities such as conventions sponsored by medical societies namely: Philippine Obstetrical & Gynecological Society, Philippine Association of Medical Technologist, Philippine College of Physician, Philippine Academy of Family Physicians, Philippine Pediatric Society, Philippine Medical Association, Philippine Hospital Association, Diabetes Philippines and the Drugstore Association of the Philippines. These conventions have been well participated by many delegates from all over the country and well supported by different companies.

Through these conventions, the company sustains its efficient marketing promotion through extensive advertising of Blue Cross products. Different exhibitors are creating different exhibits of products to support and create good rapport among clients.

As one of the marketing strategies, the company created ways for the exposure of Blue Cross products. During conventions, participants ranging from doctors, nurses, medical technologist and the like have been very attentive with the new marketing promotions from the different companies that supported the said event. More likely, they have been good and reliable clients of Blue Cross.

In an increasing competitive market, these events capture the exposure we need. Through the expertise of the sales and marketing force, it is more likely easy to penetrate the market such as the clinics, hospitals, laboratories, and other institutions catering in the same industry.

Total product quality and strong customer focus further facilitate an increase recognition and appreciation in the marketplace.

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